Blog - Page 114 of 127 - The Community Roundtable

Are You Measuring Social Media or Playing Bingo?

April 12, 2011 By Rachel Happe

Last week, Radian6 hosted its first user conference and I was impressed with the content, speakers, and the logistics of the event itself. One of the panels I attended was the ROI panel, in large part to support Ken Burbary and KD Paine but I realized while listening to the confusion and arguments … [Read more...]

Leigh Mutert on Merging Offline Community with Online

March 31, 2011 By Jim Storer

The Community Roundtable has partnered with Voce Communications to produce a podcast series, "Conversations with Community Managers." In this series, TheCR's Jim Storer joins forces with Voce’s Doug Haslam to speak with people from a variety of industries about their efforts with community and … [Read more...]

Coverage of The 2011 State of Community Management

March 29, 2011 By Rachel Happe

We have been pleased that initial reaction to our annual report on The State of Community Management has been so positive and that so many people we respect have taken the time to cover the report and provide their perspective. One of the things I love is to see is what resonates with different … [Read more...]

Announcing The 2011 State of Community Management Report

March 23, 2011 By Rachel Happe

We are excited to announce the publication of our 2011 State of Community Management report. The report is a compilation of what we learned with members of TheCR Network over the course of 2010 as well as survey results covering community management maturity. Key findings from the report … [Read more...]

Some Thoughts on Community Management from SXSW

March 21, 2011 By Rachel Happe

While the casual media making at #SXSW seemed to be down a bit this year, there were still plenty of photos, podcasts, and videos being made. We had the opportunity to participate in a couple of projects and were flattered to be asked. I was interviewed by Scott Laningham of IBM DeveloperWorks and … [Read more...]

#SXSWLurkers – My Experience on a Panel at SXSW

March 18, 2011 By Jim Storer

I had the opportunity to present at South-by-Southwest Interactive this year for the first time. I shared the stage with three friends and former colleagues for "Lurkers: Your Most Valuable Community Members." We offered up this … [Read more...]

Time to Comfort: How to Get People Engaged

March 3, 2011 By Rachel Happe

Thomas Vander Wal, who spoke with members of TheCR Network recently, likes to use the word comfort instead of trust when speaking about what encourages people to engage and participate in online social environments. He does this because trust is both over-used and vague in its meaning. Thomas … [Read more...]

When Being Helpful Isn’t Helpful (to your community)

February 24, 2011 By Jim Storer

Last week I had the opportunity to share how we're thinking about @TheCR with an undergrad class on eMarketing at Bentley University. It was a fun discussion and the questions that followed my presentation really got me thinking. While I focused on community management best practices for a good … [Read more...]

Want A Successful Community? Don’t Be A Social Media Manager

February 16, 2011 By Rachel Happe

I've held the position that social media management and community management are not the same thing for a while. This morning, a blog post by Maggie McGary (and the subsequent comments) about the value of Klout for community managers made me pause again. There has been a lot of attention on defining … [Read more...]

5 Risks of Having A Community Without Management

February 11, 2011 By Rachel Happe

Megan Smith, the community manager at Ovation TV, and I presented this week at the Online Marketing Summit on the fundamentals of community management. It gave me the chance to revisit and refresh my thinking. As part of the exercise, Megan and I identified the most common risks of having a … [Read more...]