How many times have you wished you could respond, with data, to the following questions: What is the value of implementing a community strategy? What is the value of a community manager? How long does it take to achieve a critical mass of activity such that the community is … [Read more...]
Informed Storytelling: The View From This Research Fellow
Welcome Maggie Tunning, the newest member of TheCR team and of course she has been peer pressured into blogging. Please make her feel welcome. She has great experience and enthusiasm that is already shining through in our The Social Executive Research. Here’s why: One of the things that interests … [Read more...]
Leadership and Cultural Traits for Social Business Success
(originally published on IBM Social Business Insights) Becoming a social business is all the rage. Executives are drinking the Kool-Aid, organizing teams to explore the use of social tools and networks to aid marketing, customer support, product innovation, employee retention and more. And these … [Read more...]
CMAD Wrapup – Links for Community Managers
Wow! Community Manager Appreciation Day sure has come a long way in 4 years! Of course so has the discipline and roles of community management. The amount of conversation, content and celebration from yesterday seemed to hit hyperdrive. It was very hard to keep up and not get knocked over by the … [Read more...]
Appreciating Community Managers – Happy CMAD!
When Jeremiah Owyang started Community Manager Appreciation Day (#CMAD) we were one of the first to jump on the bandwagon because community managers often work behind the scenes which means that they sometimes don't get the appreciation they deserve for often very challenging work. In the best of … [Read more...]
We’re Looking Forward to Celebrating Community Manager Appreciation Day With You
Next Monday, January 28th is the 4th annual Community Manager Appreciation Day. This day was started by Jeremiah Owyang as a way to recognize and celebrate the efforts of community managers around the world. And we agree. For the many tireless tasks community managers do day in and day out often … [Read more...]
Evaluating Google+ For Community
Toward the end of 2012 Google came out with a community feature on their Google+ tool. And it sparked a lot of interest. We're not sure about you but for a while we got many invitations to join new Google+ communities. With the holiday break that enthusiasm seemed to wane a bit but we're still … [Read more...]
Community Types and Terms Defined
I have now officially been working in the online community space for just over one year and there still seems to be a lot of confusion and disconnects when people are talking about their community or talking with The Community Roundtable about how being a member of TheCR Network can help them. And … [Read more...]
Getting Down to the Business of Community Research
The Community Roundtable has always had a two-fold purpose: Help our members who are community and social business leaders be successful, Educate the market about the role of community management. Because of this two-pronged view of our role in the market, research, documentation and public … [Read more...]
Seven Trends in Community and Social Business for 2013
It is that time of year again when we look ahead to see what might be important in the coming year, what hasn't yet been solved in the past year and what others are seeing ahead that we may not be thinking about. For this article we asked TheCR team, our members and friends of TheCR for … [Read more...]
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