We are excited to announce the publication of our 2011 State of Community Management report. The report is a compilation of what we learned with members of TheCR Network over the course of 2010 as well as survey results covering community management maturity. Key findings from the report … [Read more...]
Some Thoughts on Community Management from SXSW
While the casual media making at #SXSW seemed to be down a bit this year, there were still plenty of photos, podcasts, and videos being made. We had the opportunity to participate in a couple of projects and were flattered to be asked. I was interviewed by Scott Laningham of IBM DeveloperWorks and … [Read more...]
#SXSWLurkers – My Experience on a Panel at SXSW
I had the opportunity to present at South-by-Southwest Interactive this year for the first time. I shared the stage with three friends and former colleagues for "Lurkers: Your Most Valuable Community Members." We offered up this … [Read more...]
Time to Comfort: How to Get People Engaged
Thomas Vander Wal, who spoke with members of TheCR Network recently, likes to use the word comfort instead of trust when speaking about what encourages people to engage and participate in online social environments. He does this because trust is both over-used and vague in its meaning. Thomas … [Read more...]
When Being Helpful Isn’t Helpful (to your community)
Last week I had the opportunity to share how we're thinking about @TheCR with an undergrad class on eMarketing at Bentley University. It was a fun discussion and the questions that followed my presentation really got me thinking. While I focused on community management best practices for a good … [Read more...]
Want A Successful Community? Don’t Be A Social Media Manager
I've held the position that social media management and community management are not the same thing for a while. This morning, a blog post by Maggie McGary (and the subsequent comments) about the value of Klout for community managers made me pause again. There has been a lot of attention on defining … [Read more...]
5 Risks of Having A Community Without Management
Megan Smith, the community manager at Ovation TV, and I presented this week at the Online Marketing Summit on the fundamentals of community management. It gave me the chance to revisit and refresh my thinking. As part of the exercise, Megan and I identified the most common risks of having a … [Read more...]
Who We Appreciate on this Second Community Manager Appreciation Day
Who do we appreciate? Among other well deserving folks, we appreciate Jeremiah Owyang for taking the lead in making community management a more visible and recognized discipline. Other thought leaders who have contributed quite a bit to the understanding of community management are Bill Johnston, … [Read more...]
Jeff Esposito on Shaping Social Media Efforts with Community
The Community Roundtable has partnered with Voce Communications to produce a podcast series, "Conversations with Community Managers." In this series, TheCR's Jim Storer joins forces with Voce’s Doug Haslam to speak with people from a variety of industries about their efforts with community and … [Read more...]
Community Management Lessons from Martin Luther King Jr.
When people think of Martin Luther King Jr., 'community manager' is not what typically comes to mind and yet he is one of the best examples of what a community manager can be. Inspirational, a magnet for a cause, and the center of a highly inter-networked movement with many leaders. He lived in a … [Read more...]
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