How do you get the data to support an increased budget? What about getting C-Level to take notice of your community successes? Ricoh found benchmarking community performance was key to their growth. With the rapid change in workplace technology and tools, Ricoh wanted to ensure a strategic plan … [Read more...]
Sarah Rapp on Ambassador Programs
Episode Six features Sarah Rapp, Director, Alumni & People Engagement at JA Worldwide. She and Anne discuss JA Worldwide uses ambassador programs to drive long-term engagement. Sarah shares best practices for starting an ambassador program, how JA Worldwide identifies super-passionate … [Read more...]
Community Strategy Must Balance Business and Member Needs
The Community Maturity Model™’s Strategy competency tracks how business and community goals align to achieve results for both the community program and the organization as a whole. Community strategy balances the business’ need to drive revenue or cost savings with the needs of community members. … [Read more...]
Powering Behavior Change Through Community
The Conference Board planned a big community launch for April 2020. One thing they didn't plan on was a global pandemic. Learn how the community team at The Conference Board leveraged their new community to drive increased member retention and improve the member experience, effectively … [Read more...]
Unclogging Bottlenecks with Janet Stiles
Lessons from The NEW Community Manager Handbook is a limited-run podcast series, featuring the 21 community leaders showcased in the Handbook in conversation with Anne Mbugua. Episode Five features Janet Stiles, Sr. Director of Member Engagement at the Association of American Medical … [Read more...]
3 Tips for Building a Community Use Case
The writing’s on the wall, your organization can benefit from a community. But how do you get leadership on board? You’re in luck, because we’ve got the scoop on successfully building a community use case! Define your community's goals You know the old saying, “Don’t put the cart before … [Read more...]
Using Rewards Programs to Drive Engagement
As organizations increasingly use community-led programs to connect with their customers, their online ecosystems expand. What may have started as one centralized community can extend into many brand- or solution-specific online hubs. Specialized communities can attract more engaged and enthusiastic … [Read more...]
Managing a Migration with Debbie Kwan
Lessons from The NEW Community Manager Handbook is a limited-run podcast series, featuring the 21 community leaders showcased in the Handbook in conversation with Anne Mbugua. Episode Four features Debbie Kwan, Internal Digital Lead at the Canadian Partnership Against Cancer. She … [Read more...]
Meet TheCR Team | Claire O’Brien
Member Since | 2022 Your Superpower: listening# teamdog For me, the most important thing in life is human connection, so building and managing communities is the best work we can do for each other and ourselves. Three things you can ask Claire about: Tik Tok trendsGuten-free … [Read more...]
Community: The New Normal
Is this the new normal? Well, there’s no such thing as “normal,” but there is a new way of thinking. Over the last few years we’ve learned that “normal” might be what people were used to, but it only truly benefited a privileged few. As companies navigate what the future of work looks like, … [Read more...]
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