The Community Roundtable - like any good community - relies on everyone playing a part to be successful. The great thing about community networks is that very often participants get back proportionally more than they contribute and that is what makes communities sustainable. As a young community, … [Read more...]
Online Community Resources
[This post is one in an on-going series of posts by members of The Community Roundtable, highlighting the voices of experienced community managers. It is cross-posted at Under The Hood] I believe that, although there are many commonalities between Social Media Marketing and building online … [Read more...]
Practicing What We Preach – One Tweet At A Time
It is always much easier to say than to do and it takes time and regular recalibration to make sure you are doing what you are recommending to others. In the 'social' space particularly, a lot of the recommendations seem like good common sense: be as honest and transparent as possible, listen to … [Read more...]
Hiring for Social Media: Part 1
[This post is the first in an on-going series of posts by a members of The Community Roundtable, highlighting the voices of experienced community managers. It is cross-posted at Dawn's blog, Under The Hood] This is part one in a series on hiring a social media person or company. One of the … [Read more...]
Events in November & December
We'll be at a number of upcoming events - some F2F and some virtual - please join us if you can! Friday, November 13th: Mass Technology Leadership Council's Breakfast Seminar: Social Media in Real Live - 4 Marketers Share from the Trenches. We'll be talking about how we use Twitter as a tool … [Read more...]
Mark Wallace on His Experience with Community
Mark and I worked together at three different companies between 1996 - 2007. During that time we worked on social media and community projects of all shapes and sizes. When he told me he was leaving to take on a lead role in EDR's Commonground community I was thrilled. He has a deep passion for … [Read more...]
The Company We Keep
We are very pleased and excited to announce our first partnerships. We think partnering is the best way for others to get a sense of who we are - in the words of people we respect and trust. Adam Cohen at Rosetta, Michael Chin at KickApps, Aaron Strout at Powered, Mike Gotta at Burton Group and … [Read more...]
Cultivating the Community Managers
Recently we've been hearing from a lot of recruiters looking for social media and community professionals but more than that we're hearing from a lot of community managers who are getting laid off, leaving voluntarily, or considering making a move. While the social software market itself is going … [Read more...]
Aaron Strout on Measurement and Best Practices
I've been friends with Aaron since he and I were on the team together at Shared Insights. We worked on community projects like "We Are Smarter than Me" and traveled the country recording podcasts with industry rockstars. It was a bit odd interviewing Aaron since we'd tag-teamed so many interviews in … [Read more...]
Good Resources for Helping Others
One of the primary jobs of a community manager is to help coach, train, educate, convince, and prod others in the organization to understand what this online communications environment is all about and why is should matter to them. A large part of that training covers the different tools and online … [Read more...]
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