This summer, we've been hosting a series of casual Friday lunches for those in the Boston area who are interested in getting together and discussing the business of community and social media - with some fun thrown in. Our intent is to keep these lunches relatively small, 10-15 people, so that … [Read more...]
Conversations with Community Managers – David Alston
Rachel and I had a chance to sit down with David Alston from Radian6 last week. I first met David at a Social Media Breakfast in Boston and was inspired by how he looks at the way marketing (and the role of the CMO) is changing as social media and community become more prevalent in business. In this … [Read more...]
Show & Tell: How Community Managers Use Twitter
There are Twitter users and there are Twitter users. For those of us that have been on Twitter for a while, usage has evolved as the applications and the social norms have. In a recent member roundtable with Laura Fitton, it became clear how important the use of applications, hashtags, and search … [Read more...]
Introducing @TheCR Quick Chat
While Rachel and I spend a lot of our time working with Community Roundtable members to help them be successful community managers, we also want to make sure some of what we do gives back to folks that aren't members yet, but still want to stay on top of the latest trends/issues in community … [Read more...]
A Merry Band
Growing our community has been a lot of fun. One thing that we are learning is that people in online community management have diverse backgrounds - no two career paths look similar. Some people come from marketing communications and PR, some from product marketing/management, some from IT, and … [Read more...]
Roundtable Call: Tribalization of Business Study
A big part of what we're trying to build with The Community Roundtable is a peer network that shares what we learn with our broader community. To that end, we made the Community Maturity Model open source and shared our construct for TheCR Quick Case and continue to figure out new ways to give what … [Read more...]
Enterprise 2.0 – both social… and media
The Enterprise 2.0 conference, while a little more subdued than last year, was a great event. It gave Jim and I the opportunity to meet and catch up with a lot of people - as well as to hold a Crab Tweetup with guest of honor, Connie Bensen. Among my favorite quotes from the week were: Nate Nash … [Read more...]
Got Examples? @TheCR Quick Case
One of the consistent themes at the Enterprise 2.0 conference, like at many conferences in this space recently, was the need for more case studies and ROI examples. Both of those are big meaty things to develop and present - when companies are willing to share. It's partly why so few good examples … [Read more...]
Hierarchies and Pryamid Schemes
I was chatting with Robin Frey Carey last week and I mentioned that Jim & I will consider ourselves wildly successful if every one of our constituent groups - the market as a whole, our members, our expert facilitators, our market research customers, and ourselves & any employees - feel as … [Read more...]
The Community Maturity Model
Community management is becoming a lot more common at all sorts of organizations - driven by adoption of people doing more and more online and the social media tools that allow for easy conversation and collaboration. As that happens, however, there is a lot of friction due to lack of standards - … [Read more...]
