One of the most common questions we get from members is, “How do I increase the value and the volume of member engagement?” This challenge persists across all community types, sizes, and use cases. One way we’ve found to increase audience engagement, in terms of both quality and quantity, … [Read more...]
Community Gamification with April Uzarski
Lessons from The NEW Community Manager Handbook is a limited-run podcast series, featuring the 21 community leaders showcased in the Handbook in conversation with Anne Mbugua. Episode Two features April Uzarski, Associate Director, Tech Community at Xandr on community … [Read more...]
Help! Three Questions Community Managers Need to Ask When They’re Struggling
Community managers are burnt out. And they’ve been that way since before the COVID-19 pandemic began — in the 2019 State of Community Management (SOCM) about 50% of respondents reported they were highly burnt out, in need of community help, or frustrated overall. Some of the reasons cited as … [Read more...]
Building Community Teams with Lisa Tallman
Lessons from The NEW Community Manager Handbook is a limited-run podcast series, featuring the 21 community leaders showcased in the Handbook in conversation with Anne Mbugua. Episode One features Lisa Tallman, VP, Data and Information Management at Easterseals, on building community teams. … [Read more...]
The NEW Community Manager Handbook
The NEW Community Manager Handbook started as a series of twenty-one interviews with community leaders from organizations like Analog Devices, Inc, Easterseals, Microsoft, PTC Software, the Canadian Partnership Against Cancer, the World Bank Group, and many more. The conversations, led by Anne … [Read more...]
Meet TheCR Team | Lindsey Leesmann
At-a-Glance: Member Since | 2022Superpower | Ridiculously high caffeine tolerance #TeamCat or #TeamDog | #TeamWhyNotBoth As an elder millennial, Lindsey has loved the concept of community since the days of "a/s/l?" in chat rooms. She helps share community best practices and … [Read more...]
Building a Content Strategy in 5 Steps
Content marketing sounds like a straightforward term, but a surprising number of marketers and community managers don’t get it. But no worries, because we love content marketing and are here to help in building a content strategy. What is content marketing? Glad you asked! Content marketing … [Read more...]
Four Tips for Calculating Community Return on Investment (ROI)
It’s an exciting time to be in the community field. In the past couple of years, communities have gained the executive spotlight. It’s currently shining pretty brightly. That is phenomenal progress in a few short years – and something in which everyone who works in the community space can feel … [Read more...]
Three Ways to Re-Energize a Quiet Online Community
Inheriting a community with 39,000 members sounds like a dream come true, except for when the engagement rate is <1% — oh, and a lot of the members are upset because they were moved to a new platform without warning or resources. Welcome to the world of Extreme Networks when Sam Pirok started as … [Read more...]
Using Community Dashboards to Tell a Story
A thoughtful narrative combined with powerful metrics can help you tell your community story in a way that connects with stakeholders and executives, unlocking additional resources and providing you with needed advocates in your corner. But, how do you decide what story to tell? Many community … [Read more...]
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